by John Nicholson | Feb 15, 2014 | content strategy
Winter always inspires a lot of work-related reading and reflection from me. Perhaps it’s the association of cold and darkness with school and long nights in the library. This winter I’ve been reading mostly about mobile UX, responsive design and content strategy....
by John Nicholson | Jan 6, 2014 | content strategy
I never know what people mean when they use the term “content marketing.” With “content strategy,” I always like what I hear. But with “content marketing,” I hear a lot of what sounds like $20-an-article, factory-made stuff like press releases, ezine articles,...
by John Nicholson | Dec 31, 2013 | content strategy, marketade news
We’re looking for a web content intern to help us for the next semester or longer. This is a great opportunity for grad students, college students, or recent graduates interested in writing for the web, content strategy, SEO and/or UX. This is a remote position....
by John Nicholson | Dec 18, 2013 | content strategy, usability
Karen McGrane has become one of my favorite UX pros over the last few months, all through UIE’s podcasts. Her closing talk at the IA summit is one of the most inspiring UX-related talks I’ve heard. After listening to that I went back and listened to all the...
by John Nicholson | Jul 12, 2011 | content strategy
Every week or so, I get an email from someone seeking recommendations for a social media coordinator, an iPad or iPhone developer, or an online video expert. But rarely do I hear from someone looking for a good web copywriter. Which is a shame, because despite all of...