by Sonya Badigian | Dec 18, 2017 | uncategorized
I graduated from Carnegie Mellon’s MHCI program in August 2017, and moved from Pittsburgh armed with in-depth knowledge about user experience research. I’d taken classes and conducted studies with classmates and participants from around the city, and I felt excited to...
by Matt Brown | Dec 7, 2017 | uncategorized, user research
Imagine that you are facilitating a workshop, and that you have budgeted all the time you need for what you’re planning. Yet at the end of the session, you’re still rushing a bit to get through the last few items, and wishing you had another couple of hours. It is...
by John Nicholson | Nov 7, 2017 | uncategorized
Earlier this year, we decided to initiate sales and marketing efforts with a focus on UX projects. Before we could start, we needed to get a better handle on who to target. We love creating research-based personas based on customer interviews and field studies. But...
by Anup Sheth | Jul 16, 2014 | uncategorized
Jeff Gothelf, a Lean UX advocate who works at Neo, gave a UserTesting.com webinar titled, “Q&A with Jeff Gothelf.” Jeff did a great job breaking down what Lean UX is and its unique contribution to product development and innovation. Here are a few topics he...
by Omead Kohanteb | Jul 11, 2014 | uncategorized
When we think of a persona, we generally think of a stock photo or stick figure, some ratings on different dimensions, a few demographics, a quote, and a paragraph description. A mix of qualities that you have to reference back to and often forget the details of when...
by John Nicholson | Dec 16, 2013 | uncategorized
Earlier this year I read Decisive by Chip and Dan Heath. At the time I thought, That’s the best, most practical business book I’ve read in a while. The problem is, I forgot a lot of it quickly. So I’m really glad that I came across Dan Pink’s Office Hours interview...
