Team

Since 2009, large and mid-size organizations have picked our small team based on our deep user research experience and our expertise in building long-term UX research programs.

We’re a remote agency with team members in or near: Washington DC, New York City, Philadelphia, Austin, Montana, and Vermont. We work with teams across North America, Europe, and other parts of the world.

Nora Fiore

Nora Fiore

Senior UX Researcher | BA from Middlebury

Strategist and writer of user-centered content. Loves to watch people interact with her words.

Kristy Knabe

Kristy Knabe

UX Strategist | MA from CMU

A UX pioneer. After CMU, helped launch usability testing at Apple. Then Vanguard, GSK and more.

Meredith Meisetschlaeger

Meredith Meisetschlaeger

UX Researcher | Masters from University of Melbourne

Obsessed with transforming insights into impact.

John Nicholson

John Nicholson

Principal | BA from Brown

Big-data digital marketer who saw the light when he stumbled across UX research.

Jihee Park

Jihee Park

Junior UX Researcher | MS from Brown

Researcher passionate about understanding the “why” behind user behaviors and translating that into compelling stories.

Sam Seyler

Sam Seyler

UX Research Assistant | PhD from Penn

Researcher and anthropologist with an endless curiosity about people and their behaviors. Dedicated to telling stories about the human experience.

Samantha Lee

Samantha Lee

UX Research Assistant | Cognitive Science Student at UCSD

Cognitive science and design researcher passionate about understanding user behavior and shaping seamless digital experiences.